Andre GuelmannYour traffic fell off a cliff. I find out why - and rebuild it.
When organic collapses, you don't need another 40-page audit. You need a fast, prioritized diagnosis and someone who'll do the remediation with you. That's this.
- 41% organic sessions (90d)
✗ 2,140 URLs noindex after replatform
! canonical loops on /blog/*
! TTFB regressed 280ms → 1.4s
→ root cause isolated: CDN + template
✓ recovery plan: 9 fixes, ranked
If any of these sound familiar, you're losing money every day it goes undiagnosed.
Organic traffic dropped and no one can say why
A replatform or rebrand quietly tanked your rankings
A Google update hit and recovery has stalled for months
Two agencies looked and gave you contradictory answers
Diagnosis first. Then a ranked plan. Then hands on the fixes.
No retainer to nowhere. A tight, sequenced engagement built to stop the bleeding fast.
Isolate the root cause
Crawl diffing, log analysis, index & canonical audit, performance regression, and change-timeline correlation - until the actual cause is named, not guessed.
Prioritize by recovery impact
Every issue ranked by traffic-at-risk and effort, so you fix the three things that move 80% of the recovery first - not all 40 at once.
Remediate hands-on
I work with your devs (or directly in the stack) to ship the fixes with rollback notes - migrations, templates, redirects, schema - and prepare reconsideration requests for any manual actions.
Verify & defend
Re-crawl, confirm recovery, and leave you with monitoring so the same regression can't sneak back in unseen.
Everything you need to recover - nothing you'll never action.
- ✓ Full forensic diagnosis with the root cause named and evidenced
- ✓ Ranked recovery plan scored by traffic-at-risk and effort
- ✓ Hands-on remediation alongside your team
- ✓ Crawl, log, index, canonical, and performance analysis
- ✓ Migration / replatform damage assessment where relevant
- ✓ Post-fix verification and ongoing regression monitoring
The fix is the same discipline. The urgency changes by stage.
You can't afford to lose the little traffic proving your channel. I stabilize the foundation before a small drop becomes existential.
A migration or fast shipping introduced the regression. I find what broke during the growth push and recover it without slowing you down.
Volatility threatens a channel the board counts on. I run the forensics your in-house team is too close to see, and defend the position.
Operators I've done this kind of work for.
I have been jealous of Andre since we started to work together. As time went by, I realized that he was much more… he literally knew everything about everything… On-page, off-page, strategy, user intent, algorithm updates, content best practices, navigation and website structure, structured data best practices, canonical URL optimization, site speed, AMP, multilingual websites… And the worst thing, I couldn't share my frustration with anyone, because everybody loves Andre.
Andre was fantastic to talk with. An SEO-focused chat on both high-level company strategy and solid tactical advice that's actually up to date as of HCU. He also opened my eyes to the business possibilities for us in localization, something he's done - a new path and channel for us to test out. Incredible value.
Andre is very well versed in multiple aspects of online marketing, which turned him into a key player for projects that go beyond SEO and content marketing. Andre excels at taking projects from beginning to end and assuring a high level of execution. I'm confident he'll be a great asset to whichever company or organization he will join.
Bleeding traffic? Let's find the cause this week.
Send me the symptom. I'll tell you what I'd investigate first and how fast I think we can recover it.
Book a recovery call →