Case studies

Real problems. Real recoveries.

High-stakes relaunches, migrations, and pivots - and the organic traffic and revenue they produced. The numbers below are from real engagements.

Growth-stage SaaS for Freelancers

Cut index noise, consolidated content, and launched high-conversion vertical pages.

+78%non-brand traffic YoY
+95%non-brand signups YoY
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Growth-stage SaaS for SMBs & Agencies

Topical authority + technical cleanup + CRO grew visits ~3× and doubled purchases.

+178%annual organic visits
+100%organic purchases
~4×tracked keywords
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Fortune-100 Retailer Redesign & Expansion

Protected core demand through a millions-of-URLs relaunch - back above baseline in 7 months.

+50%organic traffic vs baseline
7 moto full recovery
~4×keywords off the trough
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Seed-stage SaaS: B2C → B2B Pivot

Guided a high-risk pivot and partial migration into a ~3× recovery and sustained growth.

~3×traffic recovery
~180kkeywords by early-2022
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Want results like these?

Tell me what you're planning - a migration, a pivot, a growth push. I'll show you the risks and how I'd protect the downside.

I read and reply to every message personally - usually within 1-2 business days.