SEO Forensics & Recovery

I solve traffic mysteries others miss. Fast root-cause diagnosis, a prioritized recovery plan, and hands-on remediation that restores traffic and safeguards future search health.

Who this is for

  • Marketing or product teams facing unexplained traffic drops.

  • Companies that suspect an algorithm hit or manual action.

  • Teams that need fast triage after launches, migrations, or CMS changes.

  • Organizations that want a repeatable incident playbook and a recovery partner.

When traffic falls, the obvious checks rarely tell the whole story. I run focused investigations that find root causes – technical, content, or competitive – then fix them with measurable, prioritized actions so traffic and revenue recover quickly.

Common problems I investigate

  • Sudden traffic declines after a launch or CMS change.

  • Gradual traffic erosion that standard audits miss.

  • Traffic drops coinciding with algorithm updates.

  • Manual actions, security issues, or indexing regressions.

  • Competitor cannibalisation or SERP feature shifts stealing clicks.

How the investigation works

  • Intake & impact scoping. Identify priority pages, revenue signals, geos, and windows of impact.

  • Timeline & change log. Correlate traffic with deployments, content changes, redirects, server events, and third-party edits.

  • Data triage. Segment by landing page, device, query, geo, and channel; check Google Search Console, analytics, server logs, and crawl data.

  • Hypothesis generation. List plausible causes (indexing, render, redirects, schema, content, link loss, competitor moves).

  • Targeted tests. Render checks, URL inspections, canonical and header audits, backlink sampling, and SERP-feature tracking.

  • Prioritised remediation. Action list ordered by expected traffic/revenue recovery impact. Includes JIRA-ready tickets and rollback notes.

  • Monitor & validate. Post-fix checks and short-term monitoring to ensure recovery and spot regressions.

FAQ

Q — How quickly can you start?
A — I can begin the intake within 24–48 hours and deliver a first-pass executive summary typically inside 3 business days for urgent cases.

Q — Will you contact Google on my behalf for manual actions?
A — Yes. I prepare the remediation and the reconsideration submission; I can assist with correspondence and follow-up as needed.

Q — Can you guarantee traffic will return?
A — No credible consultant can guarantee rankings. I guarantee a rigorous root-cause process, prioritized fixes that target recovery, and continuous monitoring until progress is visible.

Q — How do you avoid causing more harm during fixes?
A — Every remediation includes rollback steps, acceptance criteria, and staged testing. High-risk changes are tested in staging and verified with smoke tests before full rollout.

Get in touch

If you are looking for someone to help with your organic growth your just someone to bounce some ideas, send me a message.