Generative AI SEO
/ GEO / LLM

Optimize for AI Overviews and LLM discovery - future-proof your site while keeping core SEO fundamentals strong.

Why does optimizing for Generative AI and LLMs matter for SEO?

AI-driven search engines and LLM assistants (Google AI Overviews / SGE, ChatGPT, Perplexity, Claude, etc.) increasingly surface synthesized answers that users see before or instead of classic blue links. If your content isn’t easy to find, succinct to quote, and clearly sourced, you risk losing clicks and conversions even when your pages rank well. Classic SEO still matters — AI engines often source answers from the same high-quality pages that appear in traditional Search results.

What Generative AI and LLM optimization services do I provide?

  • Make your pages easy for LLMs and AI Overviews to read and cite (clear answers, structured sections, and authoritative signals).

  • Implement schema / JSON-LD that improves machine readability and eligibility for AI-rich features.

  • Track whether AI engines mention or link to your content, and measure downstream traffic/brand impact.

  • Keep SEO fundamentals (content quality, backlinks, technical fitness) aligned with AI-specific optimizations so gains are sustainable.

What is my approach to Generative AI and LLM optimization?

  1. Audit signals that matter to AI — pages with clean, short answers; strong on-page authority; and clear sourcing.

  2. Answer-first content design — front-load concise answers (1–2 sentences) followed by a short justification and sources. Use headings that match likely user prompts, including Query Fan-Out opportunities.

  3. Structured data & entity clarity — add JSON-LD for Article, FAQ, HowTo, Product, Organization, and relevant entity links so LLMs can parse facts and provenance. Use Google’s guidelines for correct markup.

  4. Citation hygiene — link to primary sources, authoritative pages, and canonical pages so AI systems can trust your content. (AI Overviews favour reputable domains.)

  5. Monitor & iterate — set up AI-visibility tracking to see when your pages are cited in ChatGPT, Perplexity, Google AI Overviews, etc., and run experiments to see which snippets deliver clicks and conversions.

FAQ

Q — Is optimizing for AI different from SEO?
A — It’s an evolution: the fundamentals (quality content, backlinks, technical fitness) still matter, but you add new layers — clear answer-first copy, structured data, and monitoring for AI citations.

Q — Which pages should I prioritise?
A — High-intent informational pages, product explainers, knowledge-base articles, and landing pages that answer common user prompts. Start with the pages that already rank in top 10 for target queries.

Q — Do I need a special tool?
A — You don’t strictly need one, but AI-visibility tools speed discovery of citations and the prompts that trigger them. For teams tracking many queries, these tools become essential.

Get in touch

If you are looking for someone to help with your organic growth your just someone to bounce some ideas, send me a message.

 

LLM Version